VR – Virtual Reality in Tourism

Creating Unique Experiences with Virtual Reality

vrintour — Fri, 16 Aug 2024 10:20:10 +0000

In the “Digital Innovation Hub West”, a project to support and assist Austrian SMEs in the process of digitalization and innovation, enterprises have the opportunity to learn and work together with a number of project partners, including universities or research …

There is a tendency to confuse 360º videos with Virtual Reality

vrintour — Fri, 16 Aug 2024 10:16:26 +0000

For example: “Does Media Agency XYZ offer real Virtual Reality productions?” Or: “Is Tech Company ABC working only on 360º cameras or proper VR equipment?”

It is obvious, this often unclear definition leads to an ambiguous, blurry understanding among all …

VR as a Marketing Tool for Destinations

vrintour — Fri, 16 Aug 2024 10:14:59 +0000

VR is one of the developing technologies that is able to change habits of people. It can be used in tourism organizations for management and marketing purposes, entertainment, accessibility, education or heritage preservation. Furthermore, VR as a marketing tool is very …

Virtual Reality: An Innovative Sneak Preview for Destinations

vrintour — Fri, 16 Aug 2024 10:12:51 +0000

We finally published our research – Virtual Reality: An Innovative Sneak Preview for Destinations (Click here to see the full version)

Virtual reality (VR) is a fast-developing technology, with a broad range of use. The tourism industry, more specifically destinations, …

ITB Update: Experiments with VR in destinations

vrintour — Fri, 16 Aug 2024 10:11:36 +0000

There were many more touristic stakeholders present at ITB than just airlines, so here is our take on how destinations fared and how spread out the use of VR in destinations was across the ITB.

Considering the great hype that …

VR & Travel in COVID-Times: Interview with Daniel Sarkady

vrintour — Fri, 16 Aug 2024 10:09:31 +0000

It is a question that many of us have already been studying and researching for a long time: Has Virtual Reality the potential to substitute real, physical travel? Now, an additional and interesting variable might have changed or at least …

VR Time Travel: Step into Old Hong Kong

vrintour — Fri, 16 Aug 2024 10:07:47 +0000

If you could travel back in time, where would you go?

We have already reported about the opportunities Virtual Reality enables to travel back in time to experience historical events. A new VR time travel experience, named “VR Time …

VR and Destination Image Formation

vrintour — Fri, 16 Aug 2024 10:05:33 +0000

In today’s context, VR has become a popular method to promote a destination because travelers have become acquainted with this technology. Thus, it may well be that VR is able to form the image of a destination or to reinforce …

VR 360 degree videos

vrintour — Fri, 16 Aug 2024 10:04:09 +0000

On this page we present to you in compact format all of the 360 degree video content that tourism stakeholders have produced. If you feel like we have missed an important example, feel free to get in touch!

Destinations:

Österreich …

Statistics about VR in travel and tourism

vrintour — Fri, 16 Aug 2024 10:02:42 +0000

After discussing the use of VR in (tourism) marketing, VR as travel inspiration or VR as a way of enhancing visits to a museum or other experiences, it’s now time for some numbers. A lot of statistics and estimations regarding …